Sandeep aka Sandy (Allu Arjun) is a gen-next youngster who parties hard and has a modern outlook towards life. However, his belief in marriage is traditional. His parents (played by Suhasini and Ashish Vidyaradhi), who themselves have got married against the wishes of thier own parents, want him to get married. Sandy accepts this and tells them that he would marry only upon the fulfillment of three conditions. First, he shall marry a girl of their choice. Second, he would not see the bride before the marriage and third, the marriage would be a traditional five day event. Everything is arranged accordingly and his marriage is fixed with Deepti (Bhanu Sri Mehra).However, on the time of the marriage his bride is kidnapped by a local rowdy Diwakar (Arya). What would Sandy do next to save Deepti from the clutches of this goon forms the rest of the story.